Where data meets creativity to turn every partnership into measurable, meaningful impact. We turn complexity into clarity, helping our clients make smarter, faster, and more impactful partnership decisions.
Media value equivalents are just one input, not the ultimate measure. True ROI is the additional money that brands actually receive in their bank accounts!
‘The ‘Tinder of partnerships’ – unique tools specifically designed to uncover hidden gems: unexpected partners, ‘killer’ rights, and iconic activation.
Achieve a +35% savings in data and tool costs by utilizing our purpose-built, vendor-agnostic, secure, and fast data quality management and warehousing system
The only platform that optimises all 11 steps, enabling fast, scalable decision-making across stakeholders at every level of complexity
ASI has provided strategic guidance on developing and implementing a global brand marketing KPI framework. Their pragmatic approach coupled with years of experience has helped us achieve breakthroughs in using data to take more informed marketing decisions.
ex-Senior Head Marketing operations
ASI are part of our extended family and closely support us to make the most of our sponsorships. With their industry gold standard service approach and their sophisticated modelling of sponsorship impact, we are able to strategically steer our portfolio supported by a solid analytical base. (Ex-Global Head of Partnership at Allianz)
General Manager SK Rapid
The team at ASI set the benchmark for sponsorship measurement and does so with a gold standard of service. Their work has allowed us to quantify the impact of sponsorship and, in turn, enabled us to make trade-off decisions in our marketing spending. They have helped us implement a robust Return on Marketing Investment (ROMI) program which now underpins our measurement framework and guides future marketing strategy. The analytical mindset they bring to the table is invaluable, and they remain a trusted partner. (Ex-VP Global Marketing – Haleon)
Managing Partner
