Rugby federation Sponsorship
How global leader in financial services evaluated exposure, audience fit and market alignment to make an informed sponsorship decision Portfolio Get in touch Challenge A top-tier rugby team was actively seeking a new jersey sponsor, showing openness to new partnerships and activations. However, our client identified key challenges: lack of clarity on the global audience, limited […]
Boosting TriFactor partnerships
A leader in sports and wellness event management, unlocked TriFactor’s full sponsorship potential through smart, data-driven scouting across Asia Portfolio Get in touch Challenge TriFactor faced significant challenges in securing sponsorship for its triathlon series across Asia, a region characterized by considerable geographic scale, cultural diversity, and varying degrees of market maturity. The complexity was […]
Portfolio optimization
How global leader in financial services evaluated traditional partnerships to drive data-informed activations Portfolio Get in touch Challenge Our client managed a large portfolio of traditional partnerships without a clear way to measure performance or understand audience impact. The lack of standardized insights across the portfolio made it difficult to activate strategically or compare value across […]
Brand / sponsor scouting
How a premier league football club identified the most aligned sponsors using a global scouting model Portfolio Get in touch Challenge Our client was actively looking for a new media sponsor, with a clear pricing expectation and focus on international markets (Europe). However, the team lacked the manpower and access to detailed information needed to […]
Social media impact report
How a global sportswear brand tracks performance across 50+ assets with structured KPI reporting Portfolio Get in touch Challenge Our client needed to understand the real impact does the portfolio & campaigns generate. What was performing? What wasn’t? And why? Without clear visibility, it was difficult to extract actionable insights or align KPIs across assets. Our […]
Comparing entire portfolio performance consistently
We use data science to answer specific questions for brands, quantifying the return of a partnership in the most accurate way possible. Portfolio Get in touch Challenge On the surface, the financial client’s portfolio of 22 partners was impressive – including major football clubs, Olympic athletes, influencers, global sporting events, and huge sponsorship investment groups […]
Activation measurement framework
How a global leader in wealth management aligned its sponsorship portfolio with new brand objectives through structured KPIs Portfolio Get in touch Challenge Our client identified a disconnect between its new brand objectives and the sponsorships in place. The absence of a clear KPI and measurement framework made it difficult to evaluate fit and performance. Inconsistencies […]
Digitizing athlete contract managent
How a globally operating and fast-growing running brand can managing their athletes and have all financial and contract rights in one place Portfolio Get in touch Challenge Our client faced challenges managing their expanding portfolio of elite athletes. This complicated tracking of financial commitments and contractual rights. Additionally, manually handling bonus payments across various sports […]
Partnership net for transparency
How a global leader in telecommunications reduced complexity and gained control over global partnerships Portfolio Get in touch Challenge Our client faced significant challenges in managing sponsorships at a global scale. With little visibility on total spending and approvals still handled via Word and Excel files, the process was fragmented and inefficient.Data was lost as people […]
NGO partnership package pricing
How a global NGO defined rights value and built a data-driven pricing model to grow partnership revenue Portfolio Get in touch Challenge Our client aimed to create a partnership program generating over $100 million annually. They needed expertise to define valuable partnership offerings and establish fact-based pricing. Our solution We reviewed their potential partnership inventory […]
