Why us?
The team at ASI set the benchmark for sponsorship measurement and does so with a gold standard of service. Their work has allowed us to quantify the impact of sponsorship and, in turn, enabled us to make trade-off decisions in our marketing spending. They have helped us implement a robust Return on Marketing Investment (ROMI) program which now underpins our measurement framework and guides future marketing strategy. The analytical mindset they bring to the table is invaluable, and they remain a trusted partner Simon Peel, Senior Director Global Media
We harness ASI data & consulting for important partner decisions - we have compiled an extensive competitor benchmarking with their platform & we have leveraged their extensive sponsorship experience to drive strategic portfolio decisionsDaniel Maderer, Senior Director of Sponsorship Analytics
Working with ASI has been extremely helpful for our organization. Their ability to quickly analyze our sponsorship need and come with solutions has helped us take better decisions. We are excited to use their sponsorship contract management software to drive more transparency and efficiency across our portfolio. Kelly Rose, Senior Global Brand Manager
We rely on ASI expertise for our sponsorship investment analytics initiatives, and we were particularly excited about being able to integrate sponsorship into our marketing mix and trade-off models. ASI brings a unique of domain knowledge that is rare to find in the market making them acombinationn unrivaled partner for any brand that wants to understand the true ROI of sponsorship. Orquidea Hidalgo Ponce Global CX Analytics Manager, Data Analytics, Marketing Science
ASI are part of our extended family and closely support us to make the most of our sponsorships. With their industry gold standard service approach and their sophisticated modelling of sponsorship impact, we are able to strategically steer our portfolio supported by a solid analytical base. Daniela Bauer, Global Head of Partnership
ASI has provided strategic guidance on developing and implementing a global brand marketing KPI framework. Their pragmatic approach coupled with years of experience has helped us achieve breakthroughs in using data to take more informed marketing decisions.Hermann Hassenstein, Senior Head of Marketing Operations
ASI is a true powerhouse in the field of sponsorship impact measurement - Their ability to tackle complex challenges with insightful precision and creative solutions set them apart from all others in their field. With their support, we were able to learn more details on the impact of the Bayer 04 Mexico Tour which will help us optimize our activations and adapt our strategy for the future.Philipp Schuster, Agency & Marketing Partnerships Director